SOLSTICE
BEAUTY
Logo Design | Packaging | Social Media
Solstice Beauty is a small business specializing in Image Consulting and Makeup Artistry. Dedicated to helping women shine to their fullest potential, the client Sunshine Ballentine approached my design team at College of DuPage for a brand refresh. The current logo was outdated and difficult to use in various formats. The solution is a sophisticated yet warm brand identity redesign.
This is the potential direction I came up with – this one was not chosen.
Stylescape for Art Direction
Original Logo
Redesigned Logo
Logo Icon
Logo Variation 1
Logo Variation 2
Social Media Collateral
Packaging Mockup
